‘Newsletters are boring.’ ‘They are tough to maintain.’ ‘What will I say in the newsletters?’ And on and on and on… The list of reasons why you think a newsletter is not a good idea for you seems never-ending… However, let me assure you, newsletters aren’t all that difficult. With the right advice, you will …
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Welcome to Part 4 of our 6-part series on SEO for escape rooms that covers Structured Data & Rich Snippets. Our SEO Series for Escape Rooms includes: Part 1: Crawlable Pages Part 2: Keywords Part 3: Authoritative Content Part 4: Structured Data & Rich Snippets Part 5: Page Speed & Security (coming soon) Part 6: Local SEO (coming soon) The code …
Read moreSEO for Escape Rooms – Part Four: Structured Data & Rich Snippets
Back when we first dreamed up this piece up, it was before 5 girls died tragically in an escape room in Poland. In light of that tragedy, the original post that we drafted seemed off the mark both from a tonal and content perspective… so we changed it. “Change” is both the opportunity and the …
Escape room brands face many promotional challenges: they must stand out from their rivals, anticipate reader concerns, and maintain the careful balance needed to promote such an interesting concept. This makes it essential for them to produce top-quality content. Now, when you want to get something right, the best thing you can do is take …
Read moreWhat Ecommerce Can Teach Escape Room Brands About Content
Welcome to Part 3 of our 6-part series on SEO for escape rooms that covers Authoritative Content. Our SEO Series for Escape Rooms includes: Part 1: Crawlable Pages Part 2: Keywords Part 3: Authoritative Content Part 4: Structured Data & Rich Snippets Part 5: Page Speed & Security (coming soon) Part 6: Local SEO (coming soon) Content is king when it …
Read moreSEO for Escape Rooms – Part Three: Authoritative Content
I believe that, when it comes to art, no topics are off-limits. I’m not suggesting that anyone censor themselves or stay away from difficult topics in the work they produce, be that a video game, painting, film, or escape room. However, it is important that difficult topics and controversial themes are addressed and presented with …
Read moreProblematic Escape Room Themes (and how to avoid them)